Secondary Media

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The media are not toys… they can be entrusted only to new artists, because they are art forms.
(McLuhan, 1954)


The media are not toys… they can be entrusted only to new artists, because they are art forms.
(McLuhan, 1954)


The Dial-A-Poem Poets

Sugar, Alcohol, Meat
Label: Giorno Poetry Systems – GPS 018/019
Format: 2 × Vinyl, LP, Compilation
Country: US
Released: 1980
Genre: Spoken Word, Experimental, Poetry
Dial-A-Poem is a phone-based service started in 1968 by poet John Giorno after a phone conversation with his friend William Burroughs. Fifteen phone lines were connected to individual answering machines; anyone could phone Giorno Poetry Systems and listen for free to a poem offered from various live recordings. The venture was a success from 1969 on, and the poems dealt with numerous social issues such as the Vietnam War and the sexual revolution. Giorno claimed the service later influenced the creation of other information services over the telephone, such as banking, sports, and investing.